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    Case Study / Commercial / Video / AI

    Asics

    This project is a compelling fusion of 3D and AI, developed to create a dynamic campaign for ASICS. A range of post-production effects and on-screen text were employed to enhance the visual impact and storytelling.

    The process began with constructing a 3D environment, complete with camera movements and animation. This was followed by generating an AI-driven video sequence that mirrored the timing and motion of the 3D camera, immersing viewers in surreal worlds inspired by the emotional experience of engaging in sport.


    “The project was a hybrid approach to storytelling”


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    Last Updated: October 31, 2025 at 10:33 am