AI video glossary
Aspect ratio
Also known as 16:9, 9:16, 1:1
The shape of a video frame, expressed as its width compared with its height. Different channels need different shapes, such as wide video or vertical social content.
In practice
A campaign planned for both YouTube and Instagram needs compositions that work in 16:9 and 9:16.
Published: October 1, 2026 at 2:29 pm