Global information technology company.
2019 - present
Adder are a market leader within connectivity solutions having grown rapidly since their inception in 1984. They are known for their creativity, passion and innovation producing mission critical applications for numerous industries.
Adder approached us earlier this year to collaborate in developing an animation style that could be used for their online activity. This partnership resulted in the award-winning ADDERLink Infinity animation.
Adder wanted to take their sales and marketing initiatives online and so commissioned Synima to develop an animation style for their brand. In order to meet Adder’s conference deadline, the storyboard was swiftly developed into an animation, as per the client brief. The end result is a high-impact overview of Adder’s products and services.